Looking good is not just a female prerogative, men also have realized its importance, as it imparts self confidence that’s very necessary in today’s competitive career world. Moreover, there are many jobs in which appearance counts, like public and media relations, front office jobs, marketing and sales, jobs in hotels, banks, tourism, television (anchoring, news reading), modelling, fashion industry and so on. Salon care has also become popular and men’s salons have mushroomed at a phenomenal pace.
Men require skin-care routines that are simple and not too time-consuming. A light cleansing gel or face wash can be applied on the skin and wiped off with moist cotton wool, or washed off. Rinse the skin well with plain water and dab on a skin tonic to tone and refresh the skin. This can be a pre-shave routine. If the skin is oily and prone to blackheads, a facial scrub should be used, rubbing it gently on the skin, using circular movements and washing off with plain water.

For shaving, choose a gentle, creamy, emollient product. This softens the hair, making shaving much easier. It also leaves the skin smooth and supple. Most after-shave lotions are alcohol-based, which can have a drying effect on the skin. A non-greasy after-shave cream would be ideal.

Two of the most important aspects of a daily routine for men are cleansing and sun-protection. Cleansing at night is of utmost importance, to remove all the pollutants that have been deposited on the skin during the day. Men spend more time outdoor in the sun. The application of sunscreens before going out in the sun plays an important role in preventing damage caused by UV rays.

Men are probably more preoccupied with their hair than skin. Healthy, well groomed hair requires regular care, with appropriate products. Dead cells, oil secretions, pollutants, bacteria and dirt accumulate on the hair and scalp too. Wash hair frequently, using very little shampoo and rinse well with water. There can be many reasons for hair loss, such as dandruff, oily scalp, stress, nutritional deficiencies and so on. Hair loss in men can also progress to balding in many cases. Known as ‘male pattern baldness,’ hereditary and hormonal factors are said to be involved. In hereditary hair loss, the problem may not be cured, but appropriate care can go a long way in checking the intensity of the problem and keeping the hair healthy. The use of herbal hair tonics and clinical treatments to stimulate hair follicles, have helped to check hair loss and dandruff. It is also essential to be selective about hair grooming products one uses, like gels and creams. Care should be taken to see that such products do not clog scalp pores. If hair is oily, avoid oil applications. If there is hair loss, avoid head massage, because hair roots may be loose and massage can aggravate the problem. Since hormonal factors are involved in ‘male pattern baldness,’ consult an endocrinologist or trichologist.

The state of the skin and hair reflect the state of internal health and lifestyle. Stress, lack of sleep, dietary deficiencies, rich and spicy foods, excess alcohol, smoking and a sedentary lifestyle are bound to have a detrimental effect on both health and appearance. Good looks result from good internal health and regular external care. Yes, this goes for men too.