Mercury directed by Karthik Subbaraj was released today (April 13), all over the world, except in Tamil Nadu, due to the ongoing Tamil cinema strike.
Karthik Subbaraj took to Twitter to express his apologies for not releasing the movie in Tamil for the audience. He also requested people to wait patiently for a few more days, instead of opting for privacy.
Karthik Subbaraj’s statement read, “Mercury is releasing BIG worldwide today in more than 1000 screens except Tamil Nadu, my home… Am glad to reach out my film to such a wider audience and overwhelmed with the response so far… While this is definitely a moment to cherish in my life, It’s also really really disheartening for us to not show the film to my home audience who made me what am I today.
Since we were not able to push the release date outside Tamil Nadu, as it will be a big blow to the business. Since we were not allowed to release even the Hindi version here in Tamil Nadu.
Since we support this strike to show solidarity to hopes of thousands of FEFSI workers who are still waiting without work for more than a month, for strike to get over, and good things to happen. We are not able to show the film to my home audience.
Me and my team, with so much of pain and helplessness, are waiting to show the film to you soon in theatres. Request you all to please wait until it get released in theatres and please please avoid piracy.
Heartfelt sincere apologies and request. To my dearest Tamil audience.